Debunking the “Ad Tech EcoSystem”
A infographic representation of the pivotal steps in the Online Ads Delivery Process and the ..
in short
About Me![](http://peteguirguis.com/wp-content/uploads/2018/03/EXHIBIT_CIRCLE_7095DESIGN_UX-e1531760730421.jpg)
I am a veteran UX designer/strategist, bringing insightful design thinking to complex digital experiences with product-driven teams engineering world class solutions.
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PROCESS1
EXAMINE
First we take a look at and understand the existing experience and business/service process.
2
EXTRACT
By extracting all feedback and analytics we can pinpoint pitfalls and strengths for key takeaways.
4
EXPERIENCE
After exercising we are all ready to build a powerful body of work that can survive and thrive in the wild!
![](http://peteguirguis.com/wp-content/uploads/2018/02/EXHIBIT_CIRCLE_7080DESIGN_UX-e1520627040612.jpg)
3
EXERCISE & EXECUTE
This is where we put our findings to the test by proposing the absolute optimum user experience to iterate on, arriving at a signed off market ready product.
i love my
CLIENTS![](http://peteguirguis.com/wp-content/uploads/2018/03/b2bff6840784d09e3a3250a00bd36531-e1520898231351.png)
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